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Director Teamwear Business

Company

Adidas

Location

Shanghai, China

Type

Full time

Director Teamwear Business

Purpose & Overall Relevance for the Organization:

  • To overlook entire teamwear business and achieve business growth by developing and managing overall business strategy with systematic approach. Deliver business results while responsibly building the brand in the market to explore teamwear potential and fulfill long-term vision.
  • Key Responsibilities:


    Business Development and Management

  • Lead the holistic Teamwear business functions

  • Design and implement short, mid to long term strategic channel business plan to overlook entire teamwear business from both inline and local creation to Locker Room

  • Oversee and formulate the teamwear product and marketing strategy (e.g. partnership marketing, sports marketing activation and brand communications) to ensure enhanced offering

  • Ensure brand equity for both Brand and Commercial channels

  • Develop the numb...
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