Our Client, a Mass Media and Entertainment company, is looking for a Director, Multiplatform Strategy & Social for their New York, NY/ Hybrid location. Responsibilities:
+ Set and evolve multiplatform brand strategies that strengthen audience connection and platform presence
+ Lead planning and execution of campaigns supporting key programming and tentpole initiatives; including serving as creative and strategic lead for paid social campaigns, guiding platform-native creative and audience approach
+ Translate audience insights and performance data into actionable creative and strategic direction
+ Provide creative oversight for platform-native content, ensuring alignment with brand voice and quality standards
+ Partner with internal teams to align priorities and maximize impact across initiatives
+ Identify emerging trends, formats, and opportunities to expand reach and relevance
+ Support development of integra...