Responsibilities

• Develop and implement digital marketing strategies to drive engagement and product awareness.
• Manage social media accounts across platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.).
• Plan and execute social media campaigns, including content creation, scheduling, and posting.
• Monitor and analyze performance metrics, optimizing strategies based on data insights.
• Stay up-to-date with industry trends and new social media tools.
• Engage with online communities, respond to comments, and build relationships with followers.
• Collaborate with the content and design teams to ensure a cohesive digital strategy.
• Manage paid advertising campaigns (Google Ads, Facebook Ads, etc.).
• Report on campaign performance and provide insights for future improvements.

Qualifications

• Proven experience in digital marketing and social media management (3+ years).