Job Summary

Global MNC Tech is seeking a highly creative and performance-driven Digital Marketing Lead specializing in TikTok and Social Commerce to drive brand growth and revenue across emerging social platforms. This role will be responsible for developing and executing innovative short-form video strategies, influencer collaborations, and social commerce initiatives that convert engagement into measurable business outcomes.

The ideal candidate is both analytical and creative, with a deep understanding of TikTok algorithms, content trends, and the evolving social commerce landscape. You will work cross-functionally with product, e-commerce, and creative teams to scale our digital presence and maximize ROI.

Key Responsibilities

• Develop and execute end-to-end TikTok and social commerce strategies aligned with business goals.
• Lead content planning, campaign execution, and performance optimization for short-form video platforms.