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Digital Marketing Analyst

Company

CARFAX

Location

Canada, Canada

Type

Full-Time

Description

Join Team CARFAX as a Digital Marketing Analyst What you’ll be doing:
  • Analyze user behavior, cohorts, and funnel analysis to drive insights for Product, Marketing, and Lifecycle teams
  • Create measurement plans and frameworks to support enterprise strategies
  • Be the data evangelist who collaborates daily with stakeholders and cross functional teams across the business
  • Communicate the effectiveness of new product launches, campaign launches, and site changes
  • Wrangle data from online and offline data sources to produce insights around customer cohorts and segments
  • Manage the production of reporting, analysis, and report automation
  • Provide Quality Assurance (QA) checks before Product releases, checking for user experience and Analytics implementation
  • Develop Analytics implementation requirements for development teams to implement on both Web and Mobile Apps.
  • What we’re looking for...

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