WHAT YOU’LL DO

As a Digital Experience Manager, you optimize the digital customer journey across app and web, turning insights into actions that drive customer value, brand perception and digital growth. You lead commercial digital planning and manage continuous optimization of the digital experience in line with QCP and global guidelines.

You will:

• Translate the commercial plan into daily digital site activities across customer groups, including content publishing and navigation.
• Optimize digital performance across app and web in line with the commercial plan and global guidelines.
• Analyse sales performance, web analytics, customer behaviour and test results to identify actions that improve digital sales, profitability, brand perception and customer value.
• Review outcomes from tests and actions, share learnings and turn insights into recommendations for local teams and global partners.
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