As a CTME- GT, you will play a key role in analysing data and provide actionable insights to support the decision-making process. You will play a key role in managing the shopper activation end to end.
Key Responsibilities:
1. Data Analysis and Insights:
Analysis of various data sets to identify opportunities/ gaps and come up with actionable insights. This includes both external and internal data.
2. Loyalty programs & engagement:
Ideation and management of partner engagement module in terms of schemes, campaigns, interventions and business metrics for outlets under loyalty programs
3. Process Improvement:
Identify trends, patterns, and issues in the data and suggest process improvements based on the insights such as manpower optimization, better targeting and planogram...
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