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CRM Manager (Marketing)

Company

Zalora

Location

Kuala Lumpur, Malaysia

Type

Full Time

Role Overview:

We are seeking a dynamic and experienced CRM Manager based in KL, Malaysia to oversee our CRM marketing strategies for the cluster markets of Malaysia, Singapore, Taiwan, and Hong Kong. The ideal candidate will have a strong technical background, excellent stakeholder management skills, and a creative can do mindset. This role requires the ability to manage multiple projects simultaneously and deliver impactful CRM campaigns that drive customer engagement and loyalty for platform growth/retention.

Key Responsibilities:

CRM Strategy Development:

  • Develop and execute comprehensive CRM strategies tailored to the specific needs and preferences of customers in the cluster markets.
  • Collaborate with cross-functional teams to align CRM activities with overall marketing and business objectives.
  • Stakeholder Management:

  • Build and maintain strong relationships with internal stakeholders, including country teams, marketin...
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