As CRM Growth Executive, you will…

• Deliver engaging email, push and multi‑channel campaigns, using segmentation and targeting to reach the right audience with the right message
• Manage end‑to‑end campaign execution – briefing, building, proofing, testing, QA and deployment across devices
• Plan and run A/B testing and optimisation programmes to continuously improve campaign performance
• Ensure all campaigns are compliant with GDPR and PECR requirements
• Analyse customer behaviour to identify key lifecycle moments and trigger communications
• Use creativity and commercial insight to plan campaigns that drive database growth and engagement
• Work with external agencies to execute CRM campaigns to a high standard
• Support CRM KPI setting and develop plans to achieve YOY growth targets
• Grow and activate CRM and loyalty audiences through targeted tactics and campaigns
• Collaborate with digita...