What you will be doing

• Marketing Campaign execution
• Short-form video production for Tiktok
• Student Recruitment project into My Sony Rewards program

What you should have

• UX, copywriting and design skill sets
• Hands-on experience with using Canva for small design work

Learning Outcomes

• Understand how integrated marketing campaigns are planned and executed across channels
• Gain exposure to campaign timelines, coordination workflows, and asset management
• Learn to support execution tasks such as briefing, content scheduling, tracking, and reporting
• Develop ability to work with cross-functional stakeholders (creative, sales, digital teams)
• Develop competency in TikTok content formats, trends, and platform algorithms
• Learn how to evaluate content performance using key metrics (views, engagement rate, watch time) ...