Position Summary
The Consumer Engagement Marketing Team Leader (CEM Team Leader) is responsible for the management and execution of Monster Energy's brand portfolio sampling and local marketing initiatives within a defined market. This role reports to the Consumer Engagement Marketing Manager and is accountable for growing brand awareness and loyalty.
Essential Job Functions
- Collaborate with both Marketing & Sales departments, work closely with the Regional Marketing Manager (RMM) & Events Manager in region/market to customize and execute events/programs aligned with the brands' sampling platforms
- Lead the CEM Street Team Merchandising Initiative in market; communicate monthly retail priorities, collaborate with RM's & TDM's, & coach CEM members in field to drive success
- Recruit, hire, train and manage part time brand ambassadors and maintain a fully operational team year round
- Manage the daily operations of a 15 - 2...