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Channel Marketing Specialist for Canada

Company

Transamerica

Location

toronto, Canada

Type

Full-time

Drive marketing strategy development and execution as a Channel Marketing Specialist in Canada. Focus on agent engagement and customer experience while enhancing brand trust for our business growth.
In this lead role, you will shape integrated marketing plans tailored for the Canadian market. You’ll collaborate with cross-functional teams to create and execute solid communication strategies, campaigns, and program budgets. By leveraging your expertise, you will ensure a culturally relevant approach in marketing initiatives and drive awareness and engagement across various channels.
Key Responsibilities:
• Develop channel marketing strategies for Canada
• Create integrated annual and campaign marketing plans
• Lead communications planning for Canadian audiences
• Track campaign performance and share insights
• Ensure bilingual execution in English and Canadian French
Requirements:
• University degree in Marketing or Communications
• Seven years of channel m...

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