The Brand Manager (BM) is responsible for the formulation of financial, marketing and promotional plans and strategies in order to meet sales, margin, and stockhold. The BM oversees the brand/s performance, ensures its alignment with the brand/s strategic goals, maximizes profitability and ensures the efficient operation and continued growth of the department. Additionally, the BM coordinates with other functional groups to ensure effective implementation of the plans for the brand/category and acts as the main contact person between the principals and the brand/division.
Primary Accountabilities:
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