Brand Lead

JOB TITLE: Brand Lead

BUSINESS AREA: Specialty CareGreater Gulf MCO

JOB PURPOSE

Lead the strategic development and execution of brand initiatives through a patient‑centric, data‑driven approach, leveraging digital capabilities and cross‑functional collaboration to maximize market performance, accelerate patient access, and position Sanofi as a leader in rare diseases.

KEY RESULTS / ACCOUNTABILITIES

• Drive brand growth through innovative, patient‑centric strategies aligned with Sanofi’s product‑based operating model
• Develop and execute integrated omnichannel strategies leveraging AI and digital platforms to enhance customer engagement
• Lead agile, cross‑functional teams using OKRs (Objectives and Key Results) to ensure accountability and value delivery
• Utilize data analytics and AI‑powered insights to inform strategic decisions and optimize resource allocation
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