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Brand & Consumer Activation Manager, Kérastase

Company

L'Oréal

Location

auckland, New-Zealand

Type

Full-time

A Day in the Life

As the Brand & Consumer Activation Manager dedicated to Kérastase in Auckland, you will be the champion of ultimate luxury haircare. You'll connect our prestigious brand with discerning consumers and elite salon professionals, bringing the unique Kérastase experience to life across New Zealand through scientifically advanced products and exceptional service.

  • Luxury Brand Activation: Develop and execute sophisticated activation strategies across online and offline channels to elevate brand desire, drive consumer engagement, and achieve sales targets for Kérastase.
  • Influencer & Advocacy Management: Support our ANZ A&I Managers to develop the end‑to‑end influencer strategy for New Zealand. Identify, recruit, and nurture relationships with local influencers and premium content creators to build authentic brand advocacy and visibility within the NZ luxury beauty landscape.
  • Event Operationalization: Act as the local lead for on‑t...

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