**Key Responsibilities**
- Lead and execute the resort’s public relations and communications strategy
- Build and maintain relationships with media, KOLs, and industry voices
- Manage media visits and press opportunities
- Oversee content creation across social media and digital platforms
- Write and edit high-quality content in English and Vietnamese
- Capture and produce photo and video content
- Monitor social media engagement and oversee online community
- Monitor PR performance and provide insights
- Collaborate across departments to source content opportunities
- Manage and maintain strong relationships with local and regional PR agencies, serving as the key point of contact; lead monthly status calls, follow up regularly, and monitor all agency activities to ensure alignment with communication objectives and effective execution.

**Candidate Profile**
- Bachelor’s degree in Communications, Journalism, Marketing, Digital Media, or related ...