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Assistant Manager Sports Marketing

Company

Adidas

Location

Shanghai, China

Type

Full time

Assistant Manager Sports Marketing


Purpose & Overall Relevance for the Organization:

  • This role plays an instrumental part in the way the brand is portrayed and leveraged in association with our BB athletes within the China market and ensures on a day-to-day basis that we continue to raise the awareness and image of adidas as the leading Global Sports Brand.
  • The international Coordinator will be the key person within the local adidas organization to drive business for all BB licensed merchandise and return on investment for the adidas Brand.
  • Key driver and implementer of the global brand marketing plans for BB on a local level.
  • To optimize and leverage the relationship between adidas and BB athletes, and furthermore implement the mutually agreed local & global strategy, driving return on investment anddelivering towards the brands position as the top in BB.
  • Creation and implementation of a mutually agreed local strat...
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