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Assistant Manager, Game Campaign & Merchandising

Company

605 Marina Bay Sands Pte Ltd

Location

singapore, Singapore

Type

Full-time

Job Responsibilities
  • Creative Strategy & Concept Development
    • Develop creative concepts and campaign narratives that support game launches, merchandising initiatives, guest engagement campaigns, and business priorities.
    • Create storyboard, style frames, mood boards and creative briefs to communicate ideas effectively.
    • Identify opportunities to elevate guest experiences through innovative content, visual storytelling and clear, expressing writing.
  • Content Planning & Copy Writing
    • Develop campaign messaging frameworks, headlines, key messages, and customer-facing communications.
    • Ensure all content maintains a consistent tone, being guest centric and aligned with the Above Beyond brand.
    • Review and refine content to ensure clarity, effectiveness and accuracy.
  • Creative Production & Execution
    • Work closely with designers, motion graphic artists and 3D animator...

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