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AI and Marketing Automation Vice President

Company

Bell Canada

Location

toronto, Canada

Type

Full-time

Join Bell as Vice President of AI Marketing and Marcomm Automation, where innovation drives business growth. This hybrid role focuses on leveraging AI for brand excellence and strategic marketing initiatives.

As a leader under the Chief Brand Officer, you’ll steer Bell’s shift to an AI-first marketing approach, reinforcing the brand promise—Connection is Everything. Your role balances strategic vision and hands-on brand practices to enhance customer interactions through cutting-edge technologies and automated processes.

Key Responsibilities: • Embed brand principles into AI workflows for scalable expression • Design integrated marketing strategies aligned with business objectives • Lead AI-enhanced multi-channel marketing campaigns • Direct go-to-market initiatives for new offerings • Foster a sponsorship portfolio linked to prominent Canadian events

Requirements: • 15+ years in senior marketing roles with tangible results • Demonstrated success in digital ma...

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