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After-Sales Marketing Lead - Commercial Vehicles

Company

Hap Seng Consolidated Berhad

Location

kuala lumpur, Malaysia

Type

Full-time

We are looking for a Marketing Manager - After Sales to lead after‑sales marketing initiatives for our Commercial Vehicle business, working closely with dealers to drive performance, customer retention and overall growth across the network.

Key Responsibilities:

  • Develop and implement service marketing strategies to support after-sales growth across the dealer network.
  • Plan and manage service campaigns, parts promotions and maintenance programs to support dealers in driving after-sales business.
  • Work closely with dealer partners to ensure effective implementation of national service marketing initiatives.
  • Develop customer engagement initiatives targeting fleet operators to encourage repeat servicing within the authorised dealer network.
  • Support promotion of maintenance packages, service contracts and value-added after-sales programs for commercial vehicle customers.
  • Monitor dealer after-sales performance and...

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