Description We are looking for an experienced Account Director, Paid Media to lead strategic digital media initiatives for pharmaceutical brands in New York, New York. This role is ideal for a client-facing leader who brings deep expertise in launch planning, rare disease marketing, and multi-channel paid media execution. The successful candidate will guide integrated media strategy across complex brand portfolios while partnering closely with internal teams and clients to drive thoughtful, data-informed decisions.
Responsibilities:
• Lead paid media strategy for pharmaceutical accounts, shaping integrated plans that align with brand goals, audience needs, and market dynamics.
• Oversee the development and execution of digital campaigns across paid search, paid social, programmatic, and endemic media channels.
• Serve as a senior client partner, providing strategic counsel, presenting recommendations, and ensuring work is delivered with accuracy and professionalism.